In FWD this week; Disney parts ways with Netflix, Facebook continues to move into the broadcaster space, YouTube launches direct messages and ASOS releases ‘photo search’
HEADLINES
- Facebook moves closer to YouTube and TV with new shows through its newly designed Watch. The company is taking steps to stop unintentional mobile ad clicks and tackle bad content ‘cloaking’ with AI
- YouTube has enabled direct messaging and sharing tools in app, as Google lets you know whether your ads are annoying
- Bitcoin surges past $4,000 in a record high
- Disney will end its deal with Netflix, as it announces the launch of its own streaming service in 2019.
INSIGHTS
- The music industry uses your social data to try and assess where the next hits will come from
- European viewability standards are addressed
- Find out how people spend time on social platforms globally in five charts
- Under Apple’s upcoming Safari changes, there will be a shake-up of ad tech.
COOL
- ASOS ‘photo searches’ lets iOS app users upload photos of outfits they’ve seen and shop for them
- Toyota launches its ‘Safe and Sound’ ad to embarrass teenagers into becoming safer drivers
- Lonely Planet launches an Instagram-like Trips app, where you can search for categories like “Adventure” or “Wildlife and Nature.”
DEEP READS
- The next billion users will explore through videos not search, swiping rather than typing and use voice search instead of keypads, which will mark the end of typing
- Amazon is in talks to offer event ticketing in the U.S. according to Reuters
- With the popularity of Amazon’s Alexa and the democratisation of technology, AI continues to dominate the present and future.
