What’s happened this week:
- Twitter acquires Niche, a service which connects brands to rising Internet celebrities
- TimeInc, publisher of People, Sports Illustrated and Time, now allow print to be bought programmatically
- Pinterest has banned affiliate links as they plan an official ‘Buy’ button
What we have learned:
- 27% of consumers plan to use mobile payments in 2015, according to eGifter’s Digital Gifting Study
- YouTube is 10 years old (The Guardian has a retrospective here)
- Twitter saw a 40% rise in government data requests in the last 6 months of 2014
Cool stuff:
- Skoda link tablet and outdoor with this campaign which lets you personalize a car that features in a digital billboard
- Google presents the “Android Chorus”
- Mattel have re-launched the classic View-Master with Google Cardboard technology
Where to find more:
- With rumours of Apple working on their own electronic car, Mashable argues why an Apple car make sense
- Investment is growing in native, the IAB have released guidelines on how native advertising should be labelled
- Wired looks at the future of wearable tech
