This Week in Digital – 5th March 2012

Twid-Mar-5 OMD

What’s happened this week:

What we have learned:

  • 25% of global smart phone users have made a purchase on their handset
  • 4x as many iPlayer shows are delivered to the iPad as all connected TVs combined, despite being in only half as many homes
  • 25bn iOS apps have now been downloaded meaning that the average iOS user has 80 apps and the average app is downloaded 45k times

Cool stuff:

Where to find more:


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