What’s happened this week:
- Google launched ‘Keep’ a note taking competitor to the Digital Evernote and the analogue Post-it note.
- Apple bought indoor GPS company WifiSlam for USD 20m, potentially driving more sophisticated mapping features in stores and offices.
- Google announced they are to allow bidding against copyrighted terms worldwide as of late April 2013.
Today OMD UK announces the appointment of Carl Read to become the agency’s new head of digital. Read will report directly into managing director, Dan Clays, and will join the agency’s board, which currently consists of 12 partners.