Dear Santa…

A digital native is a person who was born during or after the general introduction of digital technologies and, through interacting with digital technology from an early age, has a greater understanding of its concepts. According to our Future of Britain study, older generations are feeling somewhat overwhelmed by the influx of technology into our daily lives, but we will see this decrease with the arrival of younger generations who know nothing but a digital lifestyle. We’ve all seen the video of toddlers trying to swipe newspapers but will we also start to see a growth in something similar to the image above?


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