What’s happened this week:
- Google launched the Moto X a smartphone that is always listening for user commands.
- LinkedIn reported stronger than expected results with USD 363m revenue in Q2 2013.
What we have learned:
- The Ofcom Communications Market Report 2013states that;
- 53% of UK adults multi-task whilst watching TV on a weekly basis; 49% ‘stack’ with unrelated content whilst 25% ‘mesh’ their TV with related online content.
- Tablet ownership has doubled in a year and users spend an average of 1hr 45mins on their device each day.
- Americans are spending more time online than watching TV according to new data from eMarketer, driven primarily by a huge rise in ‘non-voice mobile’.
- Google now drives 25% of North American bandwidth, and 60% of all devices/users interact with a Google property each day.
- Intel and Toshiba have followed ‘The Beauty Inside’ with ‘The Power Inside’ a 6 episode social video series.
- Diffbot is a new technology to machine read unstructured data, for example allowing brands to track competitor pricing in real time.
- 10 things to expect from the Internet of Things.
Where to find more:
- TV content is evolving quickly to become more interactive and personalised, TV advertising is beginning to follow.
- The newsfeed was Facebook’s single most significant innovation. Brands need to understand the power of a network-centric service over a transactional user-centric service.
- Why we can expect a resurgence in VC funding as a recent crunch in Series A funding comes to an end. This will likely cause a new accelerated wave of consumer Internet innovation.