This Week in Digital – 7th August

 

What’s happened this week:

What we have learned:

  • The Ofcom Communications Market Report 2013states that;
    • 53% of UK adults multi-task whilst watching TV on a weekly basis; 49% ‘stack’ with unrelated content whilst 25% ‘mesh’ their TV with related online content.
    • Tablet ownership has doubled in a year and users spend an average of 1hr 45mins on their device each day.
    • Americans are spending more time online than watching TV according to new data from eMarketer, driven primarily by a huge rise in ‘non-voice mobile’.
    • Google now drives 25% of North American bandwidth, and 60% of all devices/users interact with a Google property each day.

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