This Week in Digital – 13/03/2015

What’s happened this week:

What we have learned:

Cool stuff:

  • Run4Tiger – WWF tap into the fitness tracker craze by letting you run against a tiger to drive donations
  • Great example of hijack-marketing by the Salvation Army and #TheDress to raise awareness of violence against women
  • Meerkat – the app that brings live streaming to Twitter

Where to find more:

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OMD UK

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