This week’s biggest stories, powered by Newsroom

It’s that time of the week where we take a look back at the hottest headlines.

Did Someone Say Cox?

Bake Off is back with a bang, as Wednesday’s show took over Twitter with engagements holding #GBBO at the top spot for seven hours. Jaffa, Sue Perkins, Paul Hollywood, Great British, and #BakeOffMovies also kept interaction levels with the one-hour programme going for a total of 10 hours.

The seventh series attracted an average of 10.5 million viewers with a peak of 11.2m. This also means that they held 47.5% of all television viewers, as the puns and double entendres flew around the kitchen.

Bake off is an absolute ratings champion with the channel piggy-backing the program with last year’s winner, Nadiya Hussain, and her new two-part series, The Chronicles of Nadiya, which enjoyed 20.5% of the viewing public.

There is a huge share of people’s lives to join in with as we are sure to seeing viewing figures match, if not beat, last year’s final of 13.4 million.

Next week, it’s biscuits, and it’s bound to be a nail-biter.

 There’s No Place Like Home

A golden tipped aircraft has carried our Olympians home and has created quite a buzz on social media. #greattobeBAck was trending with plenty of congratulatory wishes as well as footage of the triumphant teams touching down, ready for a slew of interviews on home ground.

Olympic fever is clearly still riding high with no signs of slowing down, especially with the pending Paralympics.

 The Last A Grade

#gcseresults was trending this week as results came in for over 700,000 students up and down the country. However, things aren’t all peachy, as A – C grades see a 10-year low as girls continue to widen the gap, increasing their lead over boys to 8.9 per cent.

It’s also the last time that we’re going to have A* to G grading, as a new 1 – 9 system will be brought in next year.

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OMD UK

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