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This Week in Digital – 12th March 2012

What’s happened this week:

What we have learned:

  • The UK consumed almost 1bn hours of online video content in January roughly one sixth of the total volume of TV consumed
  • In 2000 US Land Rover buyers made 7.5 visits to the showroom it is now 1.3 visits,  how retailers are responding to this challenge created by technology with their own technology
  • Simply embedding a share button in a digital product increases peer influence by 400% , why we need to make the products themselves viral

Cool stuff:

Where to find more:


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